Famous for cult leather jackets and other clothing and accessories you'll keep coming back for, the brand is about innovation, about turning your back on the trends and making your own rules. The concept of the new AllSaints EDP Collection is about the essence of materials evoking scents and emotions, singular and distinctive compositions using a blend of colours and textures to balance roughness with sophistication.

There is a hint of East London but the fragrances are more universal so as not to be tied to a place or gender and are ethnic inclusive. With its various colours, facets and moods, the rose is considered the most noble and iconic flower in the world of perfumery and in Ravaged Rose, perfumer Gabriela Chelariu aimed to create a rich, full-bodied version of the rose by adding brushstrokes of spice, amber and woods.

Luminous lemon sfuma and bergamot sparkle with zest and vitality in the top notes whilst vibrant pink pepper adds a tantalizing touch of complexity.

In the heart, divine rose damascena absolute unfolds to bring a pop of colour and timeless luxury to the mix alongside ivy greens and waterlily, before a dry-down of amber woods, soft musks and cedar rounds out this 100% vegan Floral-Fruity eau de parfum that has a hint of sexiness and edginess which is truly unforgettable.